Direct Mail - wearebluegrass Bluegrass | Direct Mail | Lexington, KY

Direct Marketing

Direct Mail

Give us a square inch and we'll take you miles. Marketing Direct Mail from Bluegrass helps your pieces and campaigns go far.

Direct mail has proven itself again and again over the years. And in today's increasingly digital age, the power of a thoughtful, targeted and tangible campaign grows day by day.

why direct mail?

Way more than mailing...

We are not just another traditional mailing house. We are an integrated marketing solutions provider with a variety of services under one roof. Explore the services that have our customers calling us a natural extension of their marketing and sales departments!

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Amplify by Bluegrass

We provide our clients with an omnichannel marketing solution that is unlike any other. It's not just direct mail. It's a cohesive strategy that also includes digital marketing and allows you to effectively cut through the clutter. If you are looking to increase your return on investment, Amplify is the solution you need!

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Track and Report on Individual Pieces

From our mailhouse to mailboxes, the Intelligent Mail barcode allows you to track your

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More Benefits of Direct Mail

Some may ask "Why direct mail in this digital world?" We ask, "Why not?" Direct mail in a digital world means you have the unique opportunity to leverage powerful data and segmentation with effective, direct, even personalized communication.

From your basic mailer to a multi-channel approach, Bluegrass has you covered. We’ve done hundreds of campaigns in our 47 years of experience, and we know how to craft a strategy that maximizes your return. We can set up tracking and reporting from start to finish of your direct mail campaign.

Make it personal

Studies show that customers respond to direct mail that is personalized up to 15% or more often. Variable Data Printing (VDP) is custom printing at a completely new level of customization. Each flyer is different, customized and relevant. We produce full-color, high-quality hard copy with a message specific to each customer. This customization allows for a lot of creativity.

Getting it out the door

When it’s time to mail your piece, we use modern technologies such as Xerox iGen high volume printing, programmable inkjet addressing, and camera verification to ensure you have accurate, high-quality, mail pieces presorted to give you reduced postage rates and accurate delivery.

For a deeper dive into all of the products and services available here at Bluegrass, check out our links below:

Interactive Direct Mail

Every Door Direct Mail

Postcard Marketing

Variable Data Printing

Email Marketing


Do you have a project in mind?

We want to hear about it.

Call us now


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