Tell the rest of your story
This is a great place to expand on the message you shared with your audience in your direct mail piece. You’re not limited by size constraints on a landing page like you are on a postcard, and you can track who actually visited your page.
Make the ask
Once people have come to your landing page make sure you tell them what you want them to do. Just visiting the page isn’t enough. For example, we’d love for you to fill out our contact form to the right to sign up for our monthly newsletter.